ABOUT US

When you have a compounding pharmacist formulating natural health products you know the highest standards are in place.

The Pharmacist’s Formulas - A Blend of Expertise and Innovation

The story of Pure Lab Vitamins is a compelling story of expertise meeting opportunity. It began in 2010 in the heart of Ottawa, originating from the insights of Cyrus Kuhzarani, a patient championing compounding pharmacist renowned for his deep understanding of how vitamin and mineral supplements could offer relief - often as alternatives to conventional medication. Cyrus had been perfecting the Magnesium Glycinate formula he had started working on in 2002 - it was a much needed solution aimed at managing pain. The formula's effectiveness and popularity swiftly surpassed the capacity of the modest compounding laboratory where it was crafted. Cyrus says “I used to have three technicians in the compounding lab, producing magnesium capsules all day long. But by Friday afternoon the magnesium shelf was empty!”

Recognizing the potential for growth and the need to scale, Cyrus aligned with Roger Biddle, a former colleague from his early days in compounding pharmacy. Roger, a marketing strategist with a reputation for his innovative and contemporary approach in the natural health sector, brought a new dimension to the venture. Together, they channeled their shared vision and expertise to establish Pure Lab Vitamins. This partnership marked the birth of a brand dedicated to offering scientifically-backed, health-enhancing solutions. Pure Lab Vitamins was more than a new company; it was the embodiment of a shared commitment to improving health through natural, carefully crafted supplements.

Empowering Health with Pure Lab Vitamins: The Essence of Therapeutic Innovation

At Pure Lab Vitamins, our journey is fueled by a deep-seated passion for empowering people with practical knowledge and effective health solutions. From the outset, our mission has been crystal clear: to create products that not only offer genuine therapeutic benefits but also maintain the utmost purity, minimizing non-medicinal ingredients. Our distinctive supplement range is meticulously formulated to address key nutritional deficiencies and counteract the nutrient-depleted Standard American Diet (SAD). We're committed to laying a robust foundation for health, one product at a time.

Cyrus, the visionary behind our formulas, draws inspiration from his unique heritage—born in Germany to a pharmacist mother and physician father. His rich upbringing and education have been the bedrock of a distinguished career as a leading compounding pharmacist. Cyrus's journey is marked by collaborative efforts with top medical experts, published research, and an array of speaking engagements on diverse health topics. As a staunch advocate for natural health and the mastermind of Pure Lab Vitamins, Cyrus has successfully introduced over 40 natural health products to the market, with the promise of many more innovations on the horizon.

Celebrating Our Role in Canada's Thriving Natural Health Industry

As Pure Lab Vitamins has expanded its reach across Canada, our goals have evolved to foster strong connections between health professionals, independent natural health retailers, and their discerning customers. We take pride in our presence at over 500 locations nationwide, including prestigious natural health stores like Whole Foods Market, Healthy Planet, Calgary Coop, Natural Food Pantry, La Boîte a Grains, The Vitamin Shop, VitaHealth, and many others. Our growth in the Canadian market is not just a business achievement; it's a testament to our dedication to enhancing the health and well-being of communities across the nation.

NPN products licensed by Health Canada

An NPN (Natural Product Number) is a product license issued by Health Canada. It verifies the potency and usage of all of our product’s ingredients. Health Canada assesses products to be safe, effective and of high quality. An NPN is your assurance that every product meets rigorous health standards and provides essential information for making informed choices in the natural product sphere.

Selecting Only the Finest Premium Ingredients

Our commitment to quality begins at the source. We invest considerable time in procuring premium ingredients, long before we initiate an NPN application for a new product. Our focus is not just on sourcing but also on sustaining enduring relationships with our suppliers to ensure unwavering consistency in our products. We never formulate by hunting for the cheapest source available.

Rigorous Third-Party Testing: Beyond Standard Protocols

When Raw Materials arrive at the Factory, every ingredient, whether medicinal or otherwise, is quarantined until it meets our exacting standards. We go beyond simply trusting supplier's Certificates of Analysis. Instead, we conduct thorough testing at independent, ISO-certified laboratories to confirm ingredient identity, potency, and purity from contaminants like heavy metals, pesticides, and microbes. Our testing criteria exceed those set by Health Canada, reinforcing our commitment to unmatched product integrity. In line with Current Good Manufacturing Practices (cGMP), we exercise meticulous quality control throughout the manufacturing process.

Pure Lab Vitamins’ testing specifications surpass Health Canada Guidelines.

In addition to our own quality standards, we implement the Current Good Manufacturing Practices (cGMP), which help provide quality assurance and control. Once all ingredients have passed Pure Lab’s specifications on testing, will raw materials be released into the production process.

Post-Production Quality Assurance

Our dedication to quality doesn’t end with production. In order to make sure that no errors or contaminations have taken place during the production process, we undertake an additional round of testing on finished products at third-party ISO certified laboratory partners to confirm potency and check for any possible microbial contamination. We assay test again for potency to have proof the capsules actually contain what the labels claim – and also re-test for microbial content to ensure that no contamination took place during the production process.

Now Its Ready for You.

Only if all of these processes are passed, do we release finished products and start shipping to retailers and consumers.